
Digital Vendor SaaS Solution for Digi Vendor: Simplifying Vending Management
GeekyAnts built a SaaS platform for Digi Vendor using Next.js and Supabase—delivered in 12 weeks with 100% on-time launch, automation, and seamless user and admin experiences.
About the Client
Digi Vendor is a business-to-business software-as-a-service platform for vending machine operators. It connects professionals across the vending industry, offering tools to manage and expand their businesses effectively. They provide premium vending leads, a route marketplace, and exclusive product deals—all integrated into a unified platform designed to simplify and scale vending operations.

About the project
Overview
GeekyAnts partnered with Digi Vendor to deliver an end-to-end web platform built on a monolithic architecture using Next.js, Node.js, and Supabase. The project involved the design, development, and deployment of a responsive landing page, a feature-rich user web app, and an admin web app.
Despite a strict 12-week delivery clause, the project was completed on time, launching successfully with zero blockers and earning client confidence through structured documentation and transparent collaboration.
100%
On-time Delivery12
Week Delivery Completed0%
Blocker Launch
BUSINESS REQUIREMENT
Digi Vendor sought to modernize its digital ecosystem by developing a unified platform that would streamline operations and enable lead generation, route management, and subscription-based access to vending resources.
The solution needed to support scalability, operational efficiency, and secure integration with third-party services.
Key Requirements
1. Develop a Landing Page featuring dedicated hero sections to communicate value propositions and drive user engagement.
2. Build a User Web App with modules for Vend Lead, Vend Route, Vend Market, Home, and Subscription to facilitate end-to-end business operations for users.
3. Create an Admin Web App with modules for Lead, Route, User, and Subscription Management to ensure seamless backend control and operational efficiency.
4. Integrate Clerk for user authentication and access management, Stripe for handling secure subscription payments, and Strapi for content management and dynamic data updates.
5. Complete the entire project within a strict 12-week timeline, with a penalty clause to ensure on-time delivery and adherence to project milestones.
CHALLENGES IN EXECUTION & SOLUTIONS
We managed to deliver within the project deadline through robust project planning and clear scope alignment, ensuring that milestones were well-defined and achievable. Our dedicated team established regular feedback cycles and maintained structured documentation to create clarity, streamline approvals, and keep the design process efficient, addressing inconsistent client feedback effectively.
Frequent change requests that introduced scope variations were managed through proper CR documentation, the use of feature toggles, and phased rollouts, allowing the team to integrate changes without disrupting stability or quality.
Requirement Gathering
Frequent change requests (CRs)
Cross-team coordination within short sprints
Scope variations during execution
OUR SOLUTION
GeekyAnts delivered a comprehensive web-based SaaS platform that unified Digi Vendor’s user and admin experiences. The solution allowed users to explore, purchase, and manage vending leads, routes, and marketplace items while enabling administrators to control user access, content, and subscriptions seamlessly.
Automation was introduced through Google Forms and App Script pipelines for data collection and n8n workflows for onboarding and subscription management. The result was a scalable, high-performance platform that enhanced efficiency, reliability, and data accuracy across operations.



OUR APPROACH
The platform was built using a monolithic architecture with Next.js for the frontend, Node.js for the backend, and Supabase as the database.
- Background Services: Implemented queue-based background jobs for notifications and emails, improving API speed and reliability.
- Automation: Streamlined lead and route data collection using Google Forms and App Script pipelines for structured imports into Supabase.
- Access Control: Added middleware and DB hooks to enforce subscription tiers, supported by CI/CD pipelines and real-time monitoring.
- Onboarding: Automated user invites, role assignments, and coupon-based trials via n8n to simplify operations and increase conversions.
- Created responsive layouts for the landing page, user web app, and admin web app.
- Designed dedicated hero sections highlighting key value propositions for the landing page.
- Ensured UI consistency across all modules—Vend Lead, Vend Route, Vend Market, and Subscription.
- Focused on usability and clear navigation to simplify complex workflows for different user roles.
- Maintained close design–development collaboration to ensure accuracy during implementation.

RESULTS
Launched on schedule, the platform unifies multiple business functions into a single, end-to-end digital journey that eliminates context switching. By automating onboarding, we reduced time-to-first-value and increased trial-to-paid conversions while lowering operational drag. The focus on cross-role usability significantly reduced training effort and support dependency, while backend enhancements like queue-based services allow the system to scale efficiently.
100%
On-time Delivery12
12 Week Delivery Completed0%
Blocker LaunchThe Right Conversation Can Save You Six Months
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