Aug 9, 2023

How to Decide an Outsourcing Budget for App Development in the UK in 2023

Planning to outsource your app development project in the UK? Discover the benefits, factors, and risks involved, and how GeekyAnts ensures a stellar app journey.
Ahona Das
Ahona DasTechnical Content Writer

Understanding the Importance of Outsourcing in the UK

British businesses have to deal with all sorts of tricky challenges. But not all of them have the time, money, or inclination to tackle everything in-house. This has made outsourcing a great practice for UK companies. Studies show that the UK is the European country most open to offshore IT outsourcing. 

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One of the most crucial aspects of the app development journey is figuring out your outsourcing budget and securing app development services from providers in developing countries offers definite price advantages besides other benefits.

Numbers and budgets might not sound as thrilling as coding and designing, but when we say that it is the backbone of a successful app project, we speak from experience.

Let’s explore how to decide on the perfect outsourcing budget for app development in the UK in 2023.

Why do British Businesses Love Outsourcing?

  • Cost-effectiveness is a major factor. Building and maintaining an in-house development team can burn a hole in the budget for small and medium-sized enterprises. But with outsourcing, businesses can save big on recruitment, training, and infrastructure costs. Plus, certain outsourcing destinations offer labour expenses that will keep the bank intact.
  • Outsourcing grants access to a pool of specialised expertise and skilled app developers who can whip up cutting-edge apps. Only some companies have an in-house team with all the technical wizardry, so tapping into the outsourcing realm ensures your app development needs are in the hands of seasoned professionals.
  • Beyond cost and expertise, outsourcing allows businesses to refocus on what they do best. App development can be a demanding journey, consuming time and resources that could be channeled into core activities. By entrusting app development to external experts, businesses can soar to new heights of efficiency and productivity.
  • Flexibility and scalability are also massive perks of outsourcing app development. Need to scale up or down based on project requirements? No problem! Outsourcing lets you adapt like a chameleon, responding swiftly to market changes and shaping your app development strategy accordingly.
  • Let's not forget the talent pool. The world is your oyster when outsourcing. British businesses can choose from a diverse range of outsourcing partners, both domestically and internationally, to find the perfect match for their app development needs. It's like having a buffet of tech brilliance at your disposal!

How IT Companies Handle Outsourced App Development


Before we unravel the secrets of companies outsourcing work, let us get the basics right. Outsourcing means entrusting specific tasks to third-party service providers instead of relying solely on internal resources. It is a dynamic approach that almost every industry embraces today owing to its several benefits.

Companies use IT outsourcing to build software products, deliver business solutions, or expand their software development capabilities. So, how exactly do IT service providers like GeekyAnts work their magic with outsourced app development? It's all about following a structured and collaborative approach to ensure the project's success.

  • Understanding Client Requirements: It starts with getting to know the client's dreams and desires for their app. At GeekyAnts, we dive deep into the project requirements, aligning ourselves with the scope, objectives, features, and functionalities needed in our client’s final product.
  • Project Planning and Scope Definition: With the client's vision in mind, we create a comprehensive project plan. This plan maps out the development phases, timelines, resource allocation, and milestones, making sure everyone is on the same page. Fixed cost and time and material are some of the common engagement models chosen.

How GeekyAnts Created a Robust Logistics App for PayPoint Following the Time and Material Model

  • Selection of Development Team: This is essentially assembling the dream team. We handpick skilled developers, designers, and other experts based on the project requirements. Sometimes, a mix of in-house and outsourced talent may be needed to strike a perfect balance.
  • Communication and Collaboration: Clear lines of communication are the secret ingredient. We maintain regular contact with clients through video conferencing, chat platforms, and emails, keeping everyone in the loop and addressing queries pronto.
  • Agile Development Methodology: Agility is the name of the game. We adopt agile development methodologies, allowing for iterative progress. This means clients can provide feedback at various stages, shaping the app's evolution.
  • Quality Assurance and Testing: No bugs allowed! Throughout the development process, we perform rigorous quality assurance and testing. The goal? Ensuring the app meets the highest functionality, security, and performance standards.
  • Project Management: We rely on project management tools and methodologies to track progress, manage tasks, and allocate resources efficiently. This keeps the project on track and ensures deadlines are met.
  • Deployment and Support: It's launch time! Once development is complete, we assist in deploying the app to the client's infrastructure or app store. But it doesn't end there – ongoing support and maintenance are part of the package.
  • Security and Confidentiality: We take security and confidentiality seriously. We implement measures to safeguard the client's intellectual property and sensitive information, adhering to non-disclosure agreements when needed.

Factors that Influence Outsourcing App Development Budget

Outsourcing app development in the UK

Now, let's tackle the big question – what influences the budget for outsourced app development? Grab your thinking cap, and let's unravel the mysteries:

  • Complexity and Scope: The app's complexity and scope are like two peas in a pod when it comes to budget. The more intricate and feature-rich the app, the more resources and time it will require, leading to higher costs.
App Development Cost in the UKSimple AppModerately Complex AppComplex App
Development Cost (Prices may vary depending on several factors) £5,000 - £20,000£20,000 - £50,000£50,000 - £150,000+
ExampleA basic to-do list app with essential features and simple UI/UX.A social media app with user profiles, messaging, and image sharing.An e-commerce app with advanced features, real-time analytics, and payment integration.
FeaturesBasic functionality, limited API integration, standard UI components.Advanced features, custom animations, third-party API integration.Complex user interactions, custom backend, AI integration, scalability.
Timeframe2 - 4 months4 - 6 months6+ months
Development Team Size1-2 developers2-4 developers4+ developers
Testing and QALimited testingComprehensive testingRigorous testing and QA
Maintenance and SupportMinimal ongoing supportRegular updates and maintenanceContinuous support and updates
  • Platforms: Settle the platform conundrum. Developing for multiple platforms, like iOS and Android, can add to the budget. Each platform has its own set of requirements and intricacies, so it is essential to plan accordingly.
  • Design: A customised and visually appealing design can make your app stand out, but it may come with a higher price tag. On the other hand, simpler and standardised designs might be more budget-friendly.
  • Development Partner: Where you outsource matters. Labor costs can vary significantly between different regions, influencing the overall development cost. Consider the expertise and reputation of the outsourcing partner – it's like picking the perfect dance partner!
  • Timeframe: Time is money. Urgent projects with tight deadlines may require additional resources and impact the budget. Conversely, longer development timelines allow for a more budget-friendly approach. Remember that balance is key.
  • Specialised Expertise: If your app requires specialised expertise, such as augmented reality (AR) or artificial intelligence (AI), it is no surprise that the development cost may increase. Niche skills come with a price tag, but they can take your app to the next level.
  • App Security: Safety first! Ensuring top-notch security measures may require additional investments, but protecting user data and preventing potential breaches is essential. Trust is the cornerstone of any successful app.
  • Ongoing Support: The journey does not end at launch. Budgeting for ongoing support, updates, and bug fixes is vital for keeping your app running smoothly and maintaining a delightful user experience.

Risks to Avoid While Outsourcing App Development

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While outsourcing app development offers many benefits, it does not come without its fair share of risks. To ensure a smooth and successful outsourcing experience, here are some common pitfalls to avoid:

  • Lack of Communication: Picture this: the development team is on one page, and the client is on another. Communication can lead to better understanding, delays, and misaligned expectations. Establish clear and effective communication channels with your outsourcing partner from the get-go.

  • Insufficient Research: Do not enter the outsourcing pool without checking the depth! Failing to thoroughly research and vet potential outsourcing partners can be risky. Look for reputable and experienced companies with a proven track record in app development.

  • Data Security Concerns: Protecting the crown jewels! Outsourcing involves sharing sensitive information with a third party, which can pose security risks. Ensure that your outsourcing partner has robust security measures and complies with relevant data protection regulations.

    Discover how we built a secure social media app for our clients at Liviit.

  • Quality Control Issues: Nobody likes buggy apps. Without proper oversight, there may be a risk of compromised app quality. Regularly reviewing progress, conducting testing, and setting quality standards are crucial to maintaining the desired level of app excellence.

  • Intellectual Property Protection: Businesses should safeguard their intellectual property rights and ensure that the outsourcing agreement includes clear clauses regarding ownership and usage of app-related assets.

  • Language and Cultural Barriers: Don’t get lost in translation. Differences in language and culture can lead to miscommunication and misunderstandings. Choose an outsourcing partner with good language proficiency and cultural compatibility to foster a collaborative working relationship.

  • Hidden Costs: Be aware of the price tag surprise. The initial outsourcing agreement may not always cover all potential costs. Be clear about the pricing structure and ensure that it includes all foreseeable expenses to avoid any unpleasant surprises later on.

  • Lack of Flexibility: A rigid outsourcing contract may not accommodate changes or updates during development. Adopt an agile and adaptable approach to outsourcing to better accommodate evolving project needs.

  • Legal and Regulatory Compliance: Different countries may have varying legal and regulatory frameworks that can impact the outsourcing process. Ensure compliance with relevant laws and regulations to avoid potential legal issues.


How to Decide the Budget for Outsourcing App Development

We may have covered some ground, but the journey is not over yet. Deciding the budget for outsourcing app development requires careful consideration and a dash of foresight. Here is a step-by-step guide to help you navigate the budgeting waters:

  • Define Project Scope: Think of this as your app's roadmap. Outline the scope of your app development project, determining the key features, functionalities, and platforms you want to target. Understanding the project's requirements will help estimate the necessary resources and associated costs.

  • Research and Select an Outsourcing Partner: Conduct thorough research to find a reputable, experienced outsourcing partner. Consider factors such as their track record, expertise, client reviews, and the technologies they specialise in. Request quotes from multiple vendors to compare costs and services.

  • Estimate Development Timeframe: Work with the outsourcing partner to estimate the time it will take to develop the app. The complexity of the project and the number of features may influence the development timeline. It is essential to be realistic in your estimations.

  • Consider Platform Compatibility: If you plan to develop the app for multiple platforms (e.g., iOS and Android), consider the additional costs associated with cross-platform development or separate platform-specific development.

  • Factor in Design and User Experience: The wow factor is important. The app's design and user experience play a crucial role in its success. Consider the cost of UI/UX design services and any additional features that might enhance the app's appeal to users.

  • Include Testing and Quality Assurance: Bug-free is the way to be! Budget for thorough testing and quality assurance to identify and fix bugs and ensure the app functions as intended. Testing is essential to deliver a reliable and error-free product.

  • Plan for Maintenance and Support: Don't forget to include ongoing maintenance and support costs in the budget. Apps require updates and bug fixes over time to remain relevant and secure.

  • Account for Security Measures: If your app handles sensitive data, consider investing in robust security measures to protect user information and prevent potential breaches.

  • Negotiate a Comprehensive Contract: Ensure the outsourcing agreement includes all deliverables, costs, timelines, and responsibilities to avoid any surprises during the development process.

  • Allocate a Contingency Fund: Expect the unexpected and set aside a contingency fund to account for unforeseen challenges or changes during the development process. Flexibility is your friend in the dynamic world of app development.

  • Monitor and Adjust: Keep a watchful eye and continuously monitor the progress of the project and assess if it aligns with the budget. Be open to making adjustments if necessary, but always prioritise the quality and success of the app. Regular communication with the outsourcing partner will help keep things on track.

Start Your App Development Journey with GeekyAnts

Embracing the world of app development outsourcing is like unlocking a treasure trove of benefits. You have a globe-spanning team of top-tier talent at your fingertips, experience faster turnarounds without breaking a sweat, and your in-house teams get to breathe easy and focus on the other essential business aspects. It is also a cost-effective process that leaves your budget plans and expectations intact.

By choosing GeekyAnts web and mobile app development company as your outsourcing partner, you get to experience all these benefits and more. We have been around for 17+ years and have made a mark with hundreds of successful app development projects delivered to clients globally. Our development teams comprise core contributors to technologies such as React Native and Flutter— this just means that we know our stuff. Our battle-tested quality assurance processes are a testament to our unwavering commitment to app standard excellence, ensuring you receive the best product every single time. Agile processes allow us to be flexible and offer customised experiences that best suit your requirements.

Don’t take our word for it— discover how we created a secure optimiser and mortgage planner app tailored exclusively for a leading fintech company in the UK.

Hire our Development experts.